Use Case
Set up a welcome flow for new signups
Every new contact gets a great first two weeks automatically: a triggered series that introduces who you are, shares your best content, and points them at the next step, with branching based on what they open and click.
How it Works
Before you start
- Memories populated: Brand voice, who you are, and the one next step you want new signups to take (book a demo, start a trial, browse a collection).
- Best content ready: Know which 2 to 3 pieces of content new people should see first.
- Trigger defined: Usually a signup, list join, or form submit event.
How to do it in Quotient
Ask Quotient to build the welcome journey:
"Set up a welcome flow for new signups. Over the first two weeks, introduce who we are, share our best content, and point them at [next step]. Branch based on opens and clicks so engaged people get a stronger CTA and quieter people get a lighter nudge."
Review the emails and branch logic, then activate the flow.
What you'll get
- A triggered welcome series for every new contact
- Branching based on engagement
- A clear path from signup to the next step you care about
Tips
- Keep the first email short and human. Save the deep product pitch for email two or three.
- Define one primary next step so the series does not feel scattered.
Get Started
Set up a welcome flow for new signups. Over the first two weeks, introduce who we are, share our best content, and point them at [next step]. Branch based on opens and clicks.