Adapt a campaign for a new geography

Before you start

• Campaign to adapt: Have the campaign (or its core assets: brief, key messages, one main email or blog) that you want to localize. The clearer the "master" version, the better the geography adaptation.
• Target geography: Choose one region or market (e.g. UK, DACH, APAC, Latin America, France). You'll get one geography-specific version; for multiple regions, run this use case again for each geography.
• Knowledge Store populated: Product overview and positioning so the agent can keep the core message while layering in local nuance.

How to do it in Quotient

Start a conversation with the Campaign Agent. Share the campaign and the geography:

"We have a campaign promoting [product/value]. I want to adapt it for [region, e.g. UK / DACH / APAC]. Research the geography — language, locale preferences, local regulations (e.g. GDPR), cultural nuance, and how buyers in that market talk about our category — and create a tailored version: updated brief, email variant, and blog or landing page copy that keeps our core message but speaks to [that region]."

The agent researches the geography (language, regulations, local norms, cultural context) and produces adapted deliverables that preserve your positioning while feeling native to the region.

What you'll get

• Geography brief — same campaign goals and structure, with region-specific messaging, proof points, and regulatory/locale notes where relevant
• Email variant(s) — main campaign email rewritten (language, tone, local references, currency/examples where needed)
• Blog or landing page copy — key content adapted for the geography (language, local use cases, terminology)
• Optional: Social post variants, objection handlers, or one-pager for sales in that region

Tips

• Do one geography at a time for best quality. For multiple regions, run this use case again for each geography.
• Specify language and locale upfront (e.g. "UK English, reference £ and local case studies" or "German for DACH, reference €").
• Share regulatory constraints (e.g. "GDPR for EU," "we can't make certain claims in UK") so the agent stays within guardrails.