Overview

Quotient connects with Attio's relationship-centric CRM through bi-directional synchronization of people, companies, and relationship data, enabling marketing campaigns that leverage Attio's rich interaction history and relationship mapping. The integration supports dynamic field synchronization with Attio's flexible data model while automatically importing relationship strength scores and timeline data for sophisticated audience segmentation. Campaign targeting can be based on interaction history, relationship development stages, and Attio's relationship scoring algorithms, with automated lead qualification and nurturing sequences managed through Quotient's Flow system.

Features

• Bi-directional sync of people, companies, and relationship data
• Import Attio's relationship mapping into Quotient audience segments
• Campaign targeting based on interaction history and relationship strength
• Automatic lead qualification using Attio's relationship scoring
• Dynamic field synchronization with Attio's flexible data model
• Flow automation for relationship-based nurturing sequences
• Integration with Attio's timeline and activity tracking
• Revenue attribution tied to relationship development stages